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Marketing details, Introduction to Digital marketing. Latest Digital Marketing Trends.
SEO detailed information, Keyword analysis, Competitor analyses, Google updates. Components and activity of Search Engines.
Introduction to On-Page SEO. Learn Basic HTML & CSS, Meta tags, Web Page analysis, alt tags, 301 & 404 Checkups, Open graphs etc.
Websites DA & PA check-up, Link Building Techniques, DO follow & NO follow Links , Blog Creation, Video SEO
Learn how to make a website by using WordPress. Uses of Cpanel, Themes, and Plugins. Practical projects
Popular web analytics software uses. Goal Setup, Importance of Webmaster tools and google analytics in Digital Marketing Service.
Overview of PPC in Digital Marketing. Creation of Ad Campaigns in Google and Social Media.
Types and key platforms of Social Media. Social Media Brand Building, audience targeting in Social Media, Facebook Bidding, Facebook Marketing, Twitter marketing, LinkedIn Marketing, Instagram Marketing. Conversion tracking in Social Media.
Importance of Email Marketing. Strategies for Email marketing in Digital Marketing Service. Newsletter creation.
Inbound marketing Overview. Importance of Content Marketing in Digital Marketing. Conversion Optimization, Lead Generation.
Importance of Video Marketing in the Digital Marketing sector. Create a YouTube channel, Optimization of YouTube Video. Increase Views and Subscribers to grow the channel.
Affiliate marketing Overview and Strategies in Digital Marketing. Promotions of affiliate products in E-commerce sites.
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